Identity Crisis: All Church Study & Booklet
For the chosen title of Identity Crisis, I combined a fingerprint and a question mark into one unit. When not highlighted the question mark can be difficult to see, but it is beautiful how cleanly these two elements combine. Another element to show a crisis of identity was to simply switch the colors of the “i” in each word. I would hope this simple change could show how something could be so close to fully whole, but still be incomplete in some way; much like we would be if we had an identity crisis.
Logo Final
Iterations
Colors
Booklet Components
Original Fingerprints
Completed Fingerprints
Typography
Booklet Final Images